Google Business Profile Management
Imagine your clients are searching for a business or service near them - how do you make sure you achieve one of the coveted top spots in local search results?
There's one BIG factor that can really help you achieve this desired position - using your Google Business Profile (also known as Google My Business) effectively.
Read on to see how Branding Box can help you.
Search engine rankings are never guaranteed, but using your business profile on Google can positively impact it.
Your Google Business profile is simply another form of social media, and it is often overlooked by a huge number of businesses. So, why not push past your competitors in searches by posting regularly on your profile?
HOW DOES IT WORK?
We keep your profile up to date
How often have you looked at your Google Business profile to make sure your contact details are up to date, your opening hours are correct and your services are listed?
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The Branding Box Google Business Profile Management package will keep your profile up to date. Perhaps you have summer and winter opening hours - we'll make sure they are correct. We will also audit your profile to make sure the data held by Google is up to date.
How does this help your business?
Having the correct information on your profile is really important to people searching for information on your business. They want the correct opening hours, contact details and information on your services.
We'll design content and post it on a regular basis
Your Google Business Profile could quite easily be treated in the same way as a social media platform. You can post about your services, and add specific call to actions such as call now or learn more. There is also the functionality to add images to a gallery. All of this information is then shown to people when they view your business. We can even work out your Google posts to match the seasonality of your business.
How does this help your business?
Regular posts on your Google Business Profile will mean that Google will more likely favour your business over similar local businesses, and you are more likely to see an improved search engine ranking. It goes without saying that Google is going to give preference to its own platform before looking at other platforms.
We will reply to your reviews
We live in a world of social proofing. We take reviews seriously when deciding whether to use a business, so encouraging your customers to rate your products or service on your Google Business profile is always a good idea. But, have you ever thought about replying to your reviews? We'll do a monthly review of your profile and reply to all those people who have left positive reviews.
How does this help your business?
Replying to positive reviews shows your customers you care. It helps you build a rapport with your customers and it then helps you retain these customers.
What about negative reviews?
We will spend some time with you explaining how to effectively deal with negative reviews, and what you should do if you find yourself in a situation where you receive a negative review. Your Google Business profile notifies you when we receive a new review, so if you do receive a not so favourable review we suggest you tackle it as soon as possible and do your best to rectify the situation. Our "Dealing Effectively with Negative Reviews" guide is designed to help you do this in a few simple steps.